Cadence Design Systems Case Study
Problem: Cadence Design Systems, a leader in Electronic Design Innovation, was caught in major pinch. Having served their training and development division for many years, CMC was contacted by Cadence’s marketing team with an urgent request. The marketing team’s incumbent printer was unable to fulfill a last minute order for 500 conference booklets, required for the start of Cadence’s annual User Conference later that evening.
Solution: CMC helped the company in a time of crisis. We were supplied the artwork file in the morning, got them a hard proof in-hand by noon, and delivered the final programs, printed, bound, and boxed, to their conference 15 miles away by 4pm. The booklets were digitally printed, 4/4 color with 24 pages and saddle stitched.
Results: The result was that Cadence was able to successfully kick-off their Annual Conference without a hitch, all the while making stars out of their marketing team for saving the company any embarrassment or chagrin. Needless to say, the marketing team was thrilled and shocked that we were able to meet their request on such short notice.